Thursday, June 17, 2010

Let the game begin!

Ajay was bashing the media for not reporting the inauguration of the Technocity with the importance it deserves. I echo him completely. I checked the websites of the Malayalam dailies and hardly found any news item on Technocity inauguration. This is a major phase in the IT world of Kerala, and has the potential to change the image of Trivandrum, not to mention the revenue it brings in and the job market it opens up. Well..on second thoughts may be all is for good, because most of the projects which were hyped up have not moved an inch further, post inauguration.

When the first phase is getting ready, the think tanks need to device a clear strategy of marketing the project to get the buildings occupied.

Let the game begin !

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